Every business owner, including laundromat operators, is looking for new ways to bring in traffic. While you can continue with traditional marketing tactics, it’s high time you start taking advantage of the wonders of social media. In fact, many laundromat digital marketing agencies like Spynr recommend utilizing social media platforms.
However, that doesn’t mean you should create accounts on every platform you see existing. A laundry service marketing agency would recommend only using select platforms that resonate with your customers and target audience the most.
So, which are the social media platforms you should be operating, as a laundromat owner? Here are the top three to consider!
Did you know that Facebook was reported to have earned over $21 billion in 2020 alone?
This has you wondering how they can generate so much income when you can create an account for free! The answer to that is Facebook ads.
Because Facebook has more than a billion active users daily, it’s no surprise that this social media platform is the best way to find and attract your target audience. Your current and potential customers are likely using Facebook as we speak!
Moreover, Facebook is a fantastic channel where you can interact with clients after you caught their attention. You can find companies creating private groups for customers to join, interact, ask questions, and the like for a more personalized experience.
Instagram is another extremely popular social media platform, which has an inspiring “overnight success” story. Within two months of launching in 2010, it garnered a whopping one million users. Fast forward to today, and Instagram now has over one billion users daily, making the platform one of the top social media platforms fur businesses.
Instagram offers more than sharing photos. Users can now also post videos and other media through posts and “stories.” That way, you can show more about your products, values, and company voice.
Twitter has a unique marketing strategy that makes it popular – A character limit on posts. That way, everyone has a voice, but with limited “noise.” You can find businesses, journalists, celebrities, and politicians using Twitter to share tweets in the form of stories, news articles, and funny jokes.
When using Twitter for business, there are ways to monetize. To do so, you must create appropriate strategies that help you stand out from the competition and constantly engage with your audience. To engage with your audience, you have to answer all your customers and followers while offering valuable content in your tweets to keep and grow your follower count.
Besides the three platforms mentioned above, there are also other social media accounts that may be worth looking into, such as:
- YouTube
- Reddit and Quora
But before signing up for accounts, study the potential each platform has!
Wrapping It Up
So, what are you waiting for? Look into any of these platforms and sign up for an account made for your laundromat business now!
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